Usually I try to stick to things on this blog that are good, interesting, exciting, or mysterious because I'd like to remain critical but optimistic about life and the world. But really, what possibly nice thing could I possibly say about this?
You know, it's not really like we're surpised over here. Urban Outfitters has long been known to rip off pretty much anything that could be slung across the body, specifically things that started off as handmade, artisan or one of a kind. They are not exactly a high brow sort of a company, if you know what I mean, with intelligent, original designs or timeless integrity. Fast Cheap and Out of Control could be their subtitle if only it were written in three dimensional block lettering ripped from vintage t-shirts and strung up on a leather braid.
In these parts, as too many of us know, everyone works for Urban. And Urban isn't short for the city of Philadelphia. Urban is code for "i've sold out, but please don't hate me! i just need a job, you know? and they are pretty cool and i've all but sold my soul but aren't these boots fierce? Got a sec? Cuz I'd love to tell you how horrific it is to actually work here." Between free people, anthropologie and urban outfitters, the retail giant has devoured entire yuppie enclaves by offering jobs and health insurance.
Apparently they've got those kids gripped pretty tight for the next new trend and someone thought they'd take the easy road and push an idea that already has a pretty solid following among the good looking kids of Philadelphia. I mean, really, why not sell a cheap knock off version of the hometown's messsenger bag?
The hardware in their strap, the placement of their buckles, and the addition of a reinforced base are nearly identical. We know that R.E.Load stands for more than great bags and UO cannot pirate our trademark spirit and personality. In the descriptive blurb alongside the cheap imitation reads the cleverly disguised word "Imported." There is no label proudly displayed. If you look REALLY closely, you can almost see the tail between their legs. Shameful.